1. Discovery

Tell us your problems. What can we do for you? Do you need a microsite, a large-scale creative campaign, a banner ad, or an iPhone app? We make those, we make everything in between. We'll pretty much make anything you need. And if we don't, we know someone who will.

We have a wide variety of Clients, all with very different needs. The discovery phase involves a conversation between us and you to determine what your objectives are and how we can help. Since this is partnership, we'll be honest with you and hope for the same in return.

2. Planning and Strategy

Our strategy phase involves assessing the unique business goals of each project and putting together a plan that executes them online effectively.

We've been in this business for awhile now, and we understand the many ways that online strategy differs from all other kinds. What may seem like a good idea on paper, does not always translate into an effective or meaningful user experience.

So we take our knowledge of best practices and years of experience and apply it to everything we do so that our projects are innovative and most importantly- relevant to users.

3. Design

An essential element of our production process, Design largely determines the quality of user experience, and so we take it very seriously. The first step is to provide our Clients with an information architecture document, wireframes, then final designs.

In order to ensure the process is collaborative, we like to involve our Clients in this process every step of the way.

This is also the stage at which we work to iron out all the project details. Our designs are basically our project blueprints, in some cases our bible.

4. Build

Depending on the needs of our clients, this phase can take anywhere from a few days to a few weeks. The size of the build depends on the project and can involve anything from HTML or Flash programming, iPhone developement, CMS creation to animation...etc.

Like our design process, we like to involve our Clients in this phase so we can make sure we're always on the same page and show you our progress. We set milestones ahead of time that let our Clients know when they will be able to see a "build" or prototype of the project so they feel just as much involved in the process. Teamwork. Yes we can.

5. Quality Assurance and Testing

QA: fancy speak for making sure your product works and that it works well. Without this step, nothing goes live.

After development is complete, our teams dedicate their time to going through the product to ensure that there are no bugs or issues. We test in all browsers including Internet Explorer, Firefox, Safari, and Google Chrome on both Macs and PCs.

When appropriate, we also work with our Client's internal QA team to ensure everything is running smoothly and meeting all necessary requirements.

6. Launch

Everyone's favorite part! To ensure these go as smoothly as possible, we like to plan ahead. We'll make sure you have a prototype of your final product before it is launched. Once you are happy with it and have given us the Go Ahead, we move into launch mode.

Since the internet can be an un-predicable beast at times (bless her heart, we love her anyway), we ensure that the product is tested post launch as well as prior. At this point we also look at making sure the appropriate tracking analysis has been put in place, and that your site is SEO friendly.

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